Reach Records; Atlanta, GA; May 25, 2018
Every person has a story. No matter who they are or where they come from, everyone carries a set of personal experiences that ultimately help shape their identity and how they relate to the world. This is especially true of rapper, writer, and producer WHATUPRG. Born and raised in north central, GA, the multi-hyphenate artist is the son of Mexican immigrant parents. At the age of 7, he was introduced to Reggaeton music and he soon became enamored with artists like Funky & Manny Montes; charismatic figures that would inspire WHATUPRG to hone his craft and carve out his own voice. It wasn’t long before he was making original songs, performing live, and creating a buzz around Gwinnett County.
*photo credit Joe Gonzales
In 2018, WHATUPRG is ready to share his story with the world. It’s no secret that we live in a time when Latino-Americans, and Mexicans in particular, are being highly scrutinized. Through his music and growing platform, WHATUPRG has positioned himself to challenge perceptions and help motivate change.
WHATUPRG, the up-and-coming rapper, writer, producer and newest artist to join Reach Records, announces the release of his debut EP Pleasant Hill. Arriving today (May 25), the 7-track project is now available for purchase and streaming across all DSPs here
Aptly titled, Pleasant Hill, WHATUPRG invites fans and new listeners to go on a personal journey with him, “I live off Pleasant Hill. It’s where I’m at right now,” he explains. “I think that’s what this whole project means to me. It’s not perfect or where I want to be, but it’s me right now.”
Primarily written and produced by the multi-hyphenate artist himself, WHATUPRG is aiming for the fences. On Pleasant Hill, he delivers an eclectic and ambient soundscape intertwined with an intentional message that nothing can separate us from the love of God, or as RG simply states, “You’re never far enough.”
2. Lil Holy
6. Exit 104
The son of Mexican immigrant parents, WHATUPRG is a native of Atlanta, GA. Forever representing Gwinnett County, you may recognize WHATUPRG from his work with the 4-artist collective, indie.tribe, as well as his recent contribution to the 116 single “Light Work.”